Executive Life in the 21st Century
Part Two: Navigating the Next 25 Years
Adding people to an organization or transferring them out changes culture; imparting new knowledge changes culture. Changes in the structure, environment, or processes of a culture change that culture. The point here is that cultures are forever in flux. We cannot prevent a culture from evolving. But we can guide the direction of such inevitable change. This is Evolutionary Leadership, or Leadership by Design. Functioning as an Evolutionary Guidance System, enterprise leadership can guide the evolutionary unfolding of an organization. In precisely this way, leaders guide the evolution of an organization from one state of culture to another. This is the best anyone can do. Think about it.
Raymond L. Newkirk